3 Premium Athleisure Brands Like Sporty & Rich You Need to Know About

There was a time when wearing track pants outside the house suggested you were either heading to the gym, catching a flight or having a particularly unproductive Sunday. Thankfully, fashion has moved on. These days, some of the most desirable pieces in our wardrobes are also the most comfortable. A beautifully cut sweatshirt, relaxed fleece…

There was a time when wearing track pants outside the house suggested you were either heading to the gym, catching a flight or having a particularly unproductive Sunday. Thankfully, fashion has moved on.

These days, some of the most desirable pieces in our wardrobes are also the most comfortable. A beautifully cut sweatshirt, relaxed fleece trousers, a fitted tank or an oversized hoodie can feel every bit as considered as a tailored blazer or a favourite pair of jeans.

And few brands have captured this change in the way we dress quite like Sporty & Rich.

With its nostalgic sportswear aesthetic, understated branding and beautifully curated approach to everyday dressing, the label helped make leisurewear feel like a lifestyle rather than a category of clothing. Think tennis clubs, vintage American sportswear, long weekends and the sort of wardrobe that suggests you have excellent taste and absolutely nowhere urgent to be.

But the appeal of premium athleisure extends well beyond one label.

A growing number of brands are exploring the space between activewear, everyday fashion and beautifully designed leisurewear, creating pieces that work just as well for coffee, travel and city wandering as they do for a quiet weekend at home.

And while they may share an appreciation for relaxed silhouettes and thoughtful design, each brings something different to the wardrobe.

From the understated appeal of Adanola to the city-inspired leisurewear of Lane & Row and the California ease of Vuori, these are three brands worth knowing if you love the Sporty & Rich aesthetic.

Why Premium Athleisure Has Become the New Everyday Uniform

The appeal of elevated athleisure is relatively simple. We want clothes that look good, feel comfortable and work with the way we actually live.

Not every day involves an important meeting or an occasion worth dressing up for. Sometimes it is a walk to get coffee, lunch with friends, working from home or spending the afternoon wandering around the city.

And increasingly, we want the clothes we wear for those moments to feel just as stylish as the rest of our wardrobe.

The difference between ordinary sportswear and genuinely good leisurewear often comes down to the details.

A sweatshirt with a beautifully considered shape. Track pants that fall neatly rather than bunch around the ankles. A soft cotton T-shirt that holds its structure. Subtle embroidery, an interesting colour palette or fabric that feels substantial rather than flimsy.

It is not necessarily about dressing more casually. It is about dressing more intentionally, even when the outfit itself is relaxed.

As we explored in our feature on why off-duty style is having its main character moment, fashion is increasingly embracing the idea that comfort and personal style can exist very happily together.

The best athleisure pieces are no longer reserved for one part of the day. They move between occasions, work with the clothes we already own and often become the items we reach for most.

And that is exactly where these three brands come in.

1. Adanola: The Understated Everyday Uniform

Best for: Minimalist activewear, elevated basics and coordinated off-duty outfits.

There is something appealing about a brand that understands the power of a really good basic.

UK-based Adanola has built its identity around clothing that moves between exercise and everyday life, with an understated aesthetic that feels modern without being overly trend-driven.

The appeal lies in the simplicity.

Think beautifully coordinated leggings and sports bras, oversized sweatshirts, relaxed hoodies, comfortable track pants and easy wardrobe staples that can be mixed and matched without much thought.

The colour palette is another important part of the look.

Rather than relying exclusively on bright, traditional activewear colours, Adanola regularly explores soft neutrals, chocolate browns, muted shades and deeper seasonal tones that make the pieces easy to incorporate into an existing wardrobe.

Its branding is generally understated, allowing the silhouettes and colour combinations to do much of the work.

Why We Love Adanola

Adanola understands that the modern activewear wardrobe is not exclusively about working out.

A pair of leggings might be worn to Pilates in the morning, but they are just as likely to spend the afternoon beneath an oversized sweatshirt and a long coat.

A matching set can make getting dressed feel easy, while a simple hoodie works with jeans, tailored trousers or relaxed shorts.

There is a practical versatility to the collection that makes it appealing beyond the gym.

For those who love the wellness-inspired side of Sporty & Rich, Adanola offers a more performance-oriented interpretation of the same relaxed lifestyle.

What to Look For

The leggings and coordinating tops are natural starting points, particularly if you want activewear that can also form part of your everyday wardrobe.

Oversized sweatshirts and relaxed track pants are worth exploring for a more casual look, while the brand’s knitwear and outerwear offer additional layering options.

How We’d Style It

Start with chocolate or navy leggings, an oversized sweatshirt and slim retro trainers.

Add a structured tote, sunglasses and a long wool coat when the weather cools.

Alternatively, pair relaxed track pants with a fitted tank and a crisp shirt worn open over the top.

The key is keeping the outfit uncomplicated and allowing the combination of fitted and oversized pieces to create interest.

Discover the brand: Shop Adanola

2. Lane & Row: The New Name in City-Inspired Leisurewear

Best for: Premium fleece, vintage-inspired sweatshirts, relaxed everyday pieces and elevated weekend dressing.

Where Adanola leans into the relationship between activewear and everyday clothing, Lane & Row approaches leisurewear from a slightly different direction.

Built around the philosophy Reclaim Your Leisure, the Australian label takes its inspiration from London’s streets and Melbourne’s laneways, creating clothes designed for the moments when you’re not necessarily doing anything particularly important, but still want to look good.

Coffee runs, long lunches, afternoons in the city and slow weekends are very much part of its world.

And that gives the brand an identity that feels a little different from traditional performance-focused athleisure.

The collection centres on everyday leisurewear, including fleece sweatshirts, hoodies, relaxed track pants, shorts and T-shirts, with vintage-inspired graphics and embroidered details adding personality to otherwise uncomplicated silhouettes.

There is a slightly nostalgic quality to the aesthetic, but it doesn’t feel as though it is trying to recreate a particular decade.

Instead, Lane & Row draws on the familiar appeal of classic sportswear and gives it a modern, city-ready perspective.

Why We Love Lane & Row

One of the most interesting things about the brand is its approach to the humble sweatshirt.

Rather than treating it as something to throw on without much consideration, Lane & Row makes it part of the outfit.

Its range includes understated embroidered fleece sweatshirts, relaxed unisex styles and vintage-wash pieces that bring a little character to an everyday wardrobe.

The Club Embroidery Fleece Sweatshirt in forest green, for example, offers a richer alternative to predictable grey or black basics, while the City Leisure Classic Fleece Sweatshirt has the sort of easy, relaxed appeal that works across multiple outfits.

The brand also embraces colour in a way that feels fresh without being difficult to wear.

Forest green, soft rose, burgundy and warmer seasonal shades bring personality to familiar shapes, offering an alternative to the almost entirely neutral palettes often associated with premium leisurewear.

There is something particularly appealing about clothes that are comfortable enough to wear all weekend but considered enough to style for lunch or an afternoon out.

And that is the space Lane & Row occupies.

What to Look For

The embroidered fleece sweatshirts are a good place to start, particularly if you appreciate the subtle branding and collegiate-inspired details associated with labels such as Sporty & Rich.

The oversized vintage-wash sweatshirts offer a more relaxed, lived-in aesthetic, while fleece shorts and track pants provide easy foundations for casual outfits.

The T-shirts are also worth exploring for anyone who loves uncomplicated everyday dressing.

How We’d Style It

For an easy city outfit, pair a forest-green fleece sweatshirt with straight-leg jeans, retro trainers and a softly structured leather bag.

Alternatively, wear relaxed track pants with a fitted white tee and a tailored coat for a look that balances comfort with a little polish.

A vintage-wash sweatshirt also looks surprisingly good with a satin midi skirt and ballet flats.

It is that contrast between something sporty and something more refined that makes modern leisurewear interesting.

And if you are building a wardrobe around relaxed pieces, proportion makes all the difference. Our guide to finding your best silhouette and understanding what works in your wardrobe is a useful place to start.

Discover the brand: Shop Lane & Row

Lane & Row

3. Vuori: California Cool Meets Performance Dressing

Best for: Technical activewear, ultra-soft joggers, comfortable travel outfits and relaxed performance clothing.

If Sporty & Rich captures the nostalgia of vintage sports clubs, Vuori brings a distinctly Californian perspective to premium athleisure.

Inspired by the coastal lifestyle of Encinitas, California, the brand draws on fitness, surfing, sport and everyday movement to create clothing designed to be comfortable, functional and easy to wear.

The aesthetic is relaxed without feeling careless.

Think beautifully soft joggers, simple tanks, fitted activewear, easy sweatshirts and lightweight layers that can move from exercise to everyday life.

Unlike labels that focus primarily on the fashion side of leisurewear, Vuori has a strong emphasis on technical fabrics and performance.

But that doesn’t mean the clothes look particularly sporty.

In fact, much of the appeal comes from how easily the pieces blend into an ordinary wardrobe.

Why We Love Vuori

Fabric is one of Vuori’s strongest selling points.

The brand’s signature DreamKnit fabric has become a defining part of its collection, combining softness with stretch and moisture-wicking properties.

It is used across several of the brand’s best-known pieces, including its Performance Joggers and Halo collection.

The result is clothing that feels appropriate for movement but doesn’t necessarily look like conventional gym wear.

Vuori’s silhouettes also tend to be relatively uncomplicated, making them easy to pair with pieces from other parts of your wardrobe.

A simple tank works with tailored linen trousers. A lightweight sweatshirt can be worn with denim. Soft joggers become a particularly appealing option for travel or relaxed weekends.

There is a sense of practicality to the brand that makes it attractive for people who genuinely value comfort but don’t want to compromise on appearance.

What to Look For

The Performance Joggers are one of the brand’s signature pieces, offering a relaxed, tapered silhouette in its soft DreamKnit fabric.

The Halo collection is another useful starting point, particularly for coordinating tops, relaxed trousers and easy layering pieces.

For those who prefer a more active wardrobe, Vuori also offers leggings, sports bras and performance tops.

How We’d Style It

For travel, pair soft joggers with a fitted tank, an oversized shirt and comfortable trainers.

Add a large tote and a lightweight jacket, and you have an outfit that feels relaxed without looking overly casual.

For weekends, try wide-leg lounge trousers with a simple tee and an elevated sandal.

Alternatively, wear a Vuori sweatshirt with classic denim and a structured bag for an easy everyday outfit.

The beauty of Vuori is that its pieces can be styled with very little effort.

Discover the brand: Shop Vuori Australia

Which Brand Should You Choose?

Although Adanola, Lane & Row and Vuori all sit within the premium athleisure and leisurewear space, they offer slightly different approaches to getting dressed.

BrandSignature aestheticBest for
AdanolaMinimalist, sporty, coordinatedLeggings, matching sets and elevated active basics
Lane & RowCity-inspired, nostalgic, relaxedFleece sweatshirts, track pants and stylish off-duty clothing
VuoriCalifornian, understated, performance-ledTechnical fabrics, soft joggers and versatile activewear

If you love coordinating your gym outfits and want activewear that can be worn throughout the day, Adanola is a natural place to start.

If your idea of the perfect wardrobe centres on beautiful sweatshirts, relaxed track pants and pieces that feel right at home in a café or wandering through the city, Lane & Row is worth discovering.

And if you prioritise technical performance, comfort and fabrics that move easily between fitness and daily life, Vuori offers a compelling combination.

Of course, there is no reason to choose just one.

Some of the best leisurewear wardrobes combine different brands and styles rather than relying on one particular aesthetic.

How to Make Athleisure Look Expensive

One of the reasons premium athleisure has become so appealing is that the pieces can feel luxurious without being particularly complicated.

But there is a difference between wearing comfortable clothes and putting together an outfit that feels intentional.

And it often comes down to a few simple details.

Pay Attention to Fit

An oversized sweatshirt should feel deliberately relaxed rather than simply too big.

Track pants should fall in a way that complements your shoes, while fitted tops should provide contrast without feeling restrictive.

Experiment with different proportions until you find the combinations that suit your personal style.

Mix Sporty Pieces With Something Structured

A tailored coat over a sweatshirt immediately changes the tone of an outfit.

So does a beautifully shaped leather handbag, a crisp cotton shirt or a pair of loafers.

The contrast between relaxed clothing and more traditional wardrobe pieces can make even the simplest outfit feel considered.

Choose Colours That Work Together

Premium athleisure doesn’t need to be limited to beige, grey and black.

Forest green, soft blue, burgundy, navy, chocolate and pale pink can all feel sophisticated when paired thoughtfully.

You don’t need to match everything perfectly, either.

A green sweatshirt with navy trousers or a rose-coloured fleece with burgundy accessories can look far more interesting than a predictable monochrome set.

Invest in Pieces You’ll Actually Wear

A beautifully made sweatshirt is only a good purchase if it becomes part of your everyday wardrobe.

Consider how the piece works with your existing clothes, whether you enjoy the silhouette and how often you are likely to wear it.

The most useful pieces are often those that can be styled in several ways rather than saved for a particular occasion.

Keep Accessories Considered

Sometimes all a relaxed outfit needs is one beautiful accessory.

A structured handbag, simple gold jewellery, a silk scarf or a good pair of sunglasses can completely change the mood.

And while trainers will always have their place, ballet flats and loafers can provide an unexpectedly polished alternative.

The Difference Between Athleisure and Leisurewear

Although the terms are often used interchangeably, there is a subtle difference between activewear, athleisure and leisurewear.

Activewear is primarily designed for movement and exercise, often incorporating technical fabrics, stretch and features that support physical activity.

Athleisure borrows from that performance-focused wardrobe, bringing leggings, sports bras, joggers and athletic silhouettes into everyday dressing.

Leisurewear, meanwhile, is generally less concerned with exercise and more focused on comfortable clothing for daily life.

Think fleece sweatshirts, relaxed track pants, soft tees and easy shorts.

This is why brands such as Adanola, Lane & Row and Vuori can all appeal to a similar customer without necessarily offering the same thing.

Adanola occupies the space between activewear and everyday essentials. Lane & Row concentrates on clothing for leisure, city dressing and downtime. Vuori brings technical performance into a wardrobe designed to move comfortably through the day.

Understanding the distinction can help you shop more deliberately.

After all, the qualities you want in leggings for a Pilates class are not necessarily the same ones you want in a sweatshirt for a long Sunday lunch.

Why We’re Investing More in Our Off-Duty Wardrobes

Perhaps the most interesting thing about the rise of premium athleisure is what it says about the way we want to live.

For a long time, the clothes we wore during our downtime were treated as less important than the pieces we chose for work, evenings and special occasions.

But the reality is that our everyday wardrobes often contain the clothes we wear most.

The favourite sweatshirt that travels everywhere. The joggers that make a long flight bearable. The tee that seems to work with every pair of trousers. The hoodie you reach for on a cold morning and end up wearing all day.

These pieces become part of our routines.

And increasingly, we are looking for brands that understand their importance.

Sporty & Rich helped make relaxed sportswear desirable beyond the world of exercise, but the appeal has developed into something broader.

Adanola, Lane & Row and Vuori each offer their own interpretation of what comfortable, stylish everyday dressing can look like.

One is minimal and active, another is inspired by city leisure and the third embraces a Californian approach to performance and relaxation.

Different aesthetics, but a similar understanding of what modern wardrobes need.

The New Luxury Is Feeling Comfortable in Your Clothes

There is something refreshing about the idea that the pieces we wear most often should also be the ones we enjoy the most.

Not everything needs to be saved for a special occasion. Not every outfit needs to be perfectly styled. And looking good should not require feeling uncomfortable.

The appeal of premium athleisure is not simply about wearing expensive-looking sweatshirts or beautifully coordinated sets.

It is about choosing clothes that fit naturally into our lives.

Clothes that make an early coffee run feel a little more enjoyable. That work for a long lunch without requiring an outfit change. That feel equally appropriate wandering through Melbourne, exploring London or spending a quiet weekend at home.

And perhaps that is why the best leisurewear brands are becoming such an important part of the modern wardrobe.

They understand that personal style does not disappear when we stop dressing up. Sometimes it is most apparent when we are wearing the simplest things.

And if you love the easy, nostalgic appeal of Sporty & Rich, Adanola, Lane & Row and Vuori are three names worth adding to your radar.


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